“What should we watch?”

The rallying cry should ring familiar. Netflix, Hulu and their ilk use sophisticated algorithms to provide tailor-made recommendations based on your viewing habits, and those of your friends.

And Chill takes this to the next, logical inflection: a chat bot you interact with in natural language. The bot analyzes words and phrases to deliver personalized movie recommendations, complemented by a YouTube trailer for the flick it’s suggested. Coolness factor aside – because chatting with an A.I. as if it were a human is nothing if not cool – And Chill is just one more bot heralding the renaissance of chat.