With much of the world currently experiencing stay-at-home orders and lockdowns due to COVID-19 concerns, people are spending more time than ever online. Over the past few weeks, social media engagement alone has increased by 61%. But with the world in a state of crisis, it can be tricky to know what to say or if anything should be said at all, especially for brands.

Despite the challenges, there are still ways to positively connect on social media. Read on for our top three tips for posting during the pandemic.