The economy has impacted every single industry. In recent weeks, I have heard of layoffs at a local rehab hospital. Even the “untouchable” healthcare industry is being affected. The only booming job sector is for the people that actually do the laying off. Speaking of which, what exactly are the qualifications for that job? A sub-zero heart temperature?
When the economy first began to slide into the deep and ugly spiral that we have found ourselves in, rumors spread through the social media sphere about how corporate America would drop the bomb on traditional advertising and marketing budgets with shady ROI in favor of social media marketing in hopes of much smaller budgets with much larger brand impact.